ENG中文

Promotions & News

Transparent image
website_500x500_(1)
6._KV
Image_20250902142849
1_BYD_group_is_the_global_automotive_partner_of_FC_Internazionale_Milano

2026.03.10

BYD x Harmony Auto: Hong Kong’s First "Full Power · V2L Owners' Poon Choi Feast"

BYD x Harmony Auto: Hong Kong’s First "Full Power · V2L Owners' Poon Choi Feast" Successfully Concluded   We recently hosted Hong Kong’s inaugural "Full Power · V2L Owners' Poon Choi Feast" at the Tai Tong Organic Eco-Park in Yuen Long. The event successfully gathered a fleet of BYD electric vehicles to simultaneously power traditional giant flower plaques and induction cookers for the Poon Choi (basin meal) using the V2L (Vehicle-to-Load) function. This innovative experience, blending new energy technology with local heritage, created a truly meaningful night for the Hong Kong EV community.   Throughout the evening, BYD EVs provided silent and steady power as the flower plaques illuminated the venue and the Poon Choi steamed to perfection. Owners shared the feast with family and friends amidst constant laughter and joy. Following the event, data showed an average battery consumption of only 3% per vehicle. This exceptional stability and efficiency impressed both owners and the media, proving that BYD EVs are far more than just a means of transport—they are mobile energy platforms that seamlessly integrate into diverse lifestyle scenarios.   Already an owner? Join our exclusive community now: https://bit.ly/2026carowner   Want to experience more unique owner events? We welcome you to join the BYD family and create more stories together. Our sincere thanks to all participants; we look forward to exploring more exciting journeys with you next time!  

2026.02.12

WHEN TECHNOLOGY AND PASSION COME TOGETHER: BYD BECOMES AN OFFICIAL PARTNER OF MANCHESTER CITY FOOTBALL CLUB

New agreement with one of the most famous brands in global sport BYD to feature on the training-kit sleeve of both Manchester City men's and women's teams Collaboration includes supply of BYD and DENZA cars, along withenergy-storage batteries   BYD, the world's leading manufacturer of New Energy Vehicles and sustainable mobility solutions, has today announced an agreement to be the Official Automotive Partner of Manchester City Football Club. Manchester City players Rayan Cherki, Erling Haaland and Gianluigi Donnarumma (left to right) The new strategic partnership is one of the most significant collaborations between a global technology company and an iconic football brand – and its 360-degree approach reflects BYD Group's multi-faceted innovation, and a shared vision for a more sustainable future. BYD becomes an official partner of Manchester City Football Club As well as supplying BYD and DENZA cars and other vehicles to Manchester City, BYD Group will bring its new-energy expertise through vehicle charging and energy-storage batteries at City Football Academy, the state-of-the-art training and development facility home to the club's men’s, women’s and academy teams.    From today, BYD's branding will feature on the training-kit sleeve of the men’s first team and from next season the women’s first team. In addition, BYD will have presence across the Etihad Stadium, with the brand’s logo featuring on the headrests of the dug-out area. One of the company’s cars will also lead the official Manchester City men’s first team bus into the stadium for Premier League and domestic-cup home fixtures.   The new partnership is the latest step in BYD's strategy to establish a presence in international football to enhance awareness of its brand, cars and other technology products. The company has previously been the official sponsor of the UEFA EURO 2024 and UEFA European Under-21 Championship 2025.   BYD Executive Vice President Stella Li commented: "Manchester City stands for excellence, innovation and the courage to push beyond limits — values that are deeply rooted in BYD’s DNA. This partnership is about more than football or mobility; it is about inspiring people around the world through technology that excites, connects and drives a more sustainable future. When innovation meets passion, the impact is truly global.” Group photo: Stella Li and Ferran Soriano Ferran Soriano, Chief Executive Officer at City Football Group, said: “BYD are global leaders within their field. Leaders in delivering excellence through technology and innovation. Leaders with purpose, to make the world a better place.  All values that Manchester City share. As a Club, we are driven by a commitment to excellence and a passion for innovation. We partner with industry leaders to create a more environmentally sustainable future, starting with our facilities.   “This is why we are so proud to be BYD’s chosen partner and commit to work together for a better and more sustainable future for the duration of this multi-year partnership.”   Founded in 1894, Manchester City is one of the most successful clubs in football history, with 10 English league titles, seven FA Cups, one UEFA Champions League and a FIFA Club World Cup among its successes. Manchester City plays its home fixtures at the Etihad Stadium, a 53,000-seat arena that the club has called home since 2003.while the club can count its global fan base in millions.   Manchester City players Marc Guéhi, Rayan Aït-Nouri and Omar Marmoush with Stella Li and Ferran Soriano BYD started as a battery manufacturer just over 30 years ago. It made its first New Energy Vehicle (NEV), the world's first mass-produced plug-in hybrid, in 2008, and has since firmly established itself as the global NEV leader, with record sales of both EVs and Super Hybrid PHEVs, and a market presence in more than 110 countries and regions. It celebrated production of its 15 millionth NEV as recently as December 2025.   In 2025 BYD sold 4.6 million vehicles globally, with more than a million of them finding customers outside of China. BYD's global headquarters are in Shenzhen, and it employs 120,000 engineers in research and development, pushing the boundaries of innovation with an average of 45 new patent applications every working day.  

2025.09.05

BYD Invests in ICAR, Harmony Auto’s Overseas New Energy Company

Recently, BYD, the world's largest new energy vehicle brand, has made a strategic investment in Harmony Auto's overseas new energy subsidiary, ICAR, acquiring approximately 10% of its shares for $40 million, making BYD a significant strategic shareholder.     This investment is based on a solid foundation of collaboration and strategic alignment between the two parties. Since the initiation of their overseas strategic partnership in October 2023, Harmony ICAR has successfully established over 100 BYD sales and service outlets across 20+ countries and regions in Asia-Pacific and Europe, demonstrating exceptional international operational capabilities, efficient execution, and sustainable profitability.     This strategic investment marks a new level of cooperation, transitioning from business collaboration to capital synergy. It fully reflects BYD's recognition and trust in Harmony ICAR and underscores BYD's commitment to supporting its partners and promoting mutual success.     Following the investment, BYD will empower and support Harmony ICAR to accelerate the implementation of its overseas new energy development strategy. Harmony ICAR will comprehensively enhance its service quality and operational efficiency to play a more significant role in BYD's global development strategy. Together, the two parties will embark on a new journey, steadfast and far-reaching, contributing significantly to the global new energy vehicle industry and ushering in a new historical chapter for green and intelligent mobility worldwide.

2025.07.21

【BYD x Harmony Motors】BYD Officially Becomes Inter Milan’s Global Automotive Partner

On July 21, 2025, BYD and FC Internazionale Milano (Inter Milan) signed a three-year strategic cooperation agreement, making BYD the global automotive partner of Inter Milan. This collaboration symbolizes BYD’s deepening presence on the global sports stage and the internationalization of its brand.   According to Li Ke, Executive Vice President of BYD, and Giorgio Ricci, Chief Revenue Officer of Inter Milan, the partnership is founded upon shared values and vision. Both parties will promote global sustainable transportation solutions through innovative initiatives in the future.   BYD will provide around 70 new energy vehicles—including pure electric and plug-in hybrid models—for use by the Inter Milan team. Additionally, a special limited edition “BYD SEALION 7” model, featuring Inter’s blue and black color elements, will be launched for fans and car enthusiasts worldwide.   BYD is actively expanding its global football partnerships, having already become an official partner of UEFA Euro 2024, Copa América 2024, and other major tournaments. It also supports youth football development in China, demonstrating its commitment to connecting users worldwide through sports. In the first half of 2025, BYD’s overseas sales of new energy vehicles exceeded 470,000 units, a year-on-year increase of more than 130%, highlighting its strong competitiveness.   With the vision of “Cooling the Earth by 1°C,” BYD and Inter Milan are working hand-in-hand to promote green transportation and sustainable development.   You are warmly invited to experience Harmony Motors’ professional and attentive service and to enjoy a unique and exceptional car-buying experience.   We always put customers first and strive to provide you with the highest-quality and most reassuring car-purchasing experience!

View All

website_500x500_(1)

2026.03.10

BYD x Harmony Auto: Hong Kong’s First "Full Power · V2L Owners' Poon Choi Feast"

BYD x Harmony Auto: Hong Kong’s First "Full Power · V2L Owners' Poon Choi Feast" Successfully Concluded   We recently hosted Hong Kong’s inaugural "Full Power · V2L Owners' Poon Choi Feast" at the Tai Tong Organic Eco-Park in Yuen Long. The event successfully gathered a fleet of BYD electric vehicles to simultaneously power traditional giant flower plaques and induction cookers for the Poon Choi (basin meal) using the V2L (Vehicle-to-Load) function. This innovative experience, blending new energy technology with local heritage, created a truly meaningful night for the Hong Kong EV community.   Throughout the evening, BYD EVs provided silent and steady power as the flower plaques illuminated the venue and the Poon Choi steamed to perfection. Owners shared the feast with family and friends amidst constant laughter and joy. Following the event, data showed an average battery consumption of only 3% per vehicle. This exceptional stability and efficiency impressed both owners and the media, proving that BYD EVs are far more than just a means of transport—they are mobile energy platforms that seamlessly integrate into diverse lifestyle scenarios.   Already an owner? Join our exclusive community now: https://bit.ly/2026carowner   Want to experience more unique owner events? We welcome you to join the BYD family and create more stories together. Our sincere thanks to all participants; we look forward to exploring more exciting journeys with you next time!  

6._KV

2026.02.12

WHEN TECHNOLOGY AND PASSION COME TOGETHER: BYD BECOMES AN OFFICIAL PARTNER OF MANCHESTER CITY FOOTBALL CLUB

New agreement with one of the most famous brands in global sport BYD to feature on the training-kit sleeve of both Manchester City men's and women's teams Collaboration includes supply of BYD and DENZA cars, along withenergy-storage batteries   BYD, the world's leading manufacturer of New Energy Vehicles and sustainable mobility solutions, has today announced an agreement to be the Official Automotive Partner of Manchester City Football Club. Manchester City players Rayan Cherki, Erling Haaland and Gianluigi Donnarumma (left to right) The new strategic partnership is one of the most significant collaborations between a global technology company and an iconic football brand – and its 360-degree approach reflects BYD Group's multi-faceted innovation, and a shared vision for a more sustainable future. BYD becomes an official partner of Manchester City Football Club As well as supplying BYD and DENZA cars and other vehicles to Manchester City, BYD Group will bring its new-energy expertise through vehicle charging and energy-storage batteries at City Football Academy, the state-of-the-art training and development facility home to the club's men’s, women’s and academy teams.    From today, BYD's branding will feature on the training-kit sleeve of the men’s first team and from next season the women’s first team. In addition, BYD will have presence across the Etihad Stadium, with the brand’s logo featuring on the headrests of the dug-out area. One of the company’s cars will also lead the official Manchester City men’s first team bus into the stadium for Premier League and domestic-cup home fixtures.   The new partnership is the latest step in BYD's strategy to establish a presence in international football to enhance awareness of its brand, cars and other technology products. The company has previously been the official sponsor of the UEFA EURO 2024 and UEFA European Under-21 Championship 2025.   BYD Executive Vice President Stella Li commented: "Manchester City stands for excellence, innovation and the courage to push beyond limits — values that are deeply rooted in BYD’s DNA. This partnership is about more than football or mobility; it is about inspiring people around the world through technology that excites, connects and drives a more sustainable future. When innovation meets passion, the impact is truly global.” Group photo: Stella Li and Ferran Soriano Ferran Soriano, Chief Executive Officer at City Football Group, said: “BYD are global leaders within their field. Leaders in delivering excellence through technology and innovation. Leaders with purpose, to make the world a better place.  All values that Manchester City share. As a Club, we are driven by a commitment to excellence and a passion for innovation. We partner with industry leaders to create a more environmentally sustainable future, starting with our facilities.   “This is why we are so proud to be BYD’s chosen partner and commit to work together for a better and more sustainable future for the duration of this multi-year partnership.”   Founded in 1894, Manchester City is one of the most successful clubs in football history, with 10 English league titles, seven FA Cups, one UEFA Champions League and a FIFA Club World Cup among its successes. Manchester City plays its home fixtures at the Etihad Stadium, a 53,000-seat arena that the club has called home since 2003.while the club can count its global fan base in millions.   Manchester City players Marc Guéhi, Rayan Aït-Nouri and Omar Marmoush with Stella Li and Ferran Soriano BYD started as a battery manufacturer just over 30 years ago. It made its first New Energy Vehicle (NEV), the world's first mass-produced plug-in hybrid, in 2008, and has since firmly established itself as the global NEV leader, with record sales of both EVs and Super Hybrid PHEVs, and a market presence in more than 110 countries and regions. It celebrated production of its 15 millionth NEV as recently as December 2025.   In 2025 BYD sold 4.6 million vehicles globally, with more than a million of them finding customers outside of China. BYD's global headquarters are in Shenzhen, and it employs 120,000 engineers in research and development, pushing the boundaries of innovation with an average of 45 new patent applications every working day.  

Image_20250902142849

2025.09.05

BYD Invests in ICAR, Harmony Auto’s Overseas New Energy Company

Recently, BYD, the world's largest new energy vehicle brand, has made a strategic investment in Harmony Auto's overseas new energy subsidiary, ICAR, acquiring approximately 10% of its shares for $40 million, making BYD a significant strategic shareholder.     This investment is based on a solid foundation of collaboration and strategic alignment between the two parties. Since the initiation of their overseas strategic partnership in October 2023, Harmony ICAR has successfully established over 100 BYD sales and service outlets across 20+ countries and regions in Asia-Pacific and Europe, demonstrating exceptional international operational capabilities, efficient execution, and sustainable profitability.     This strategic investment marks a new level of cooperation, transitioning from business collaboration to capital synergy. It fully reflects BYD's recognition and trust in Harmony ICAR and underscores BYD's commitment to supporting its partners and promoting mutual success.     Following the investment, BYD will empower and support Harmony ICAR to accelerate the implementation of its overseas new energy development strategy. Harmony ICAR will comprehensively enhance its service quality and operational efficiency to play a more significant role in BYD's global development strategy. Together, the two parties will embark on a new journey, steadfast and far-reaching, contributing significantly to the global new energy vehicle industry and ushering in a new historical chapter for green and intelligent mobility worldwide.

1_BYD_group_is_the_global_automotive_partner_of_FC_Internazionale_Milano

2025.07.21

【BYD x Harmony Motors】BYD Officially Becomes Inter Milan’s Global Automotive Partner

On July 21, 2025, BYD and FC Internazionale Milano (Inter Milan) signed a three-year strategic cooperation agreement, making BYD the global automotive partner of Inter Milan. This collaboration symbolizes BYD’s deepening presence on the global sports stage and the internationalization of its brand.   According to Li Ke, Executive Vice President of BYD, and Giorgio Ricci, Chief Revenue Officer of Inter Milan, the partnership is founded upon shared values and vision. Both parties will promote global sustainable transportation solutions through innovative initiatives in the future.   BYD will provide around 70 new energy vehicles—including pure electric and plug-in hybrid models—for use by the Inter Milan team. Additionally, a special limited edition “BYD SEALION 7” model, featuring Inter’s blue and black color elements, will be launched for fans and car enthusiasts worldwide.   BYD is actively expanding its global football partnerships, having already become an official partner of UEFA Euro 2024, Copa América 2024, and other major tournaments. It also supports youth football development in China, demonstrating its commitment to connecting users worldwide through sports. In the first half of 2025, BYD’s overseas sales of new energy vehicles exceeded 470,000 units, a year-on-year increase of more than 130%, highlighting its strong competitiveness.   With the vision of “Cooling the Earth by 1°C,” BYD and Inter Milan are working hand-in-hand to promote green transportation and sustainable development.   You are warmly invited to experience Harmony Motors’ professional and attentive service and to enjoy a unique and exceptional car-buying experience.   We always put customers first and strive to provide you with the highest-quality and most reassuring car-purchasing experience!

View All

BYD Profile

BYD was established on November 18, 1994, headquartered in Shenzhen, Guangdong Province. Its business spans four major industries, i.e., automobile, electronics, renewable energy, and rail transit. It is among the Fortune 500 companies, and listed both on Hong Kong and Shenzhen Stock Exchanges, continuously leading development through technological innovation.

 

As the world's largest new energy vehicle enterprise, BYD has mastered the core technologies for the whole industry chain of new energy vehicles in terms of battery, motors, and controllers. Carving a path from independent innovation to all-round and open-minded innovation, BYD keeps leading the accelerated global reform of new energy vehicles. Now the operating footprints of BYD new energy vehicles have covered more than 400 cities in more than 100 countries and regions around the world, continuously providing green technologies and products to global consumers.

內容背景 內容背景

WhatsApp

Download

Test Drive

Price List